TecnoCampus Foundation
eCampus
University Business
eCampus

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General information

Subject type: Mandatory

Coordinator: Alfonso Palacios González

Trimester: Second term

Credits: 4

Teaching staff: 

Jordi Jordano Massó
Alfonso Palacios González 
Alfonso Palacios González 

Teaching languages

The teaching of this subject is mainly in Catalan. However, some sessions, the bibliography, part of the contents and the tools can be in Spanish or English.

Skills

Basic skills

  • B2_That students know how to apply their knowledge to their job or vocation in a professional way and have the skills they demonstrate by developing and defending arguments and solving problems within their area of ​​study

  • B3_Students have the ability to gather and interpret relevant data (usually within their area of ​​study), to make judgments that include reflection on relevant social, scientific or ethical issues

  • B4_That students can convey information, ideas, problems and solutions to both specialized and non-specialized audiences

  • B5_That students have developed those learning skills necessary to undertake further studies with a high degree of autonomy

Specific skills

  • EFB6_Adequate knowledge of the concept of company, institutional and legal framework of the company. Organization and management of companies

  • EIS1_Ability to develop, maintain and evaluate software services and systems that meet all user requirements and that behave reliably and efficiently, are affordable to develop and maintain and comply with quality standards, applying theories, principles, methods and software engineering practices

  • EIS2_Ability to assess customer needs and specify software requirements to meet those needs, reconciling conflicting goals, by seeking acceptable compromises, within the limitations of cost, time, the existence of already developed systems and of the organizations themselves

  • EIS3_Ability to solve integration problems based on available strategies, standards and technology

  • EIS4_Ability to identify and analyze problems and design, develop, implement, verify and document software solutions based on adequate knowledge of current theories, models and techniques

  • EIS5_Ability to identify, assess and manage potential associated risks that may arise

  • EIS6_Ability to design appropriate solutions in one or more application domains, using software engineering methods that integrate ethical, social, legal and economic aspects

  • ESI1_Ability to integrate Information and Communications Technology solutions and business processes to meet the information needs of organizations, enabling them to achieve their goals effectively and efficiently, thus achieving competitive advantage

  • ESI2_Ability to determine the requirements of the information and communication systems of an organization, taking into account security aspects and compliance with current regulations and legislation

  • ESI3_Ability to actively participate in the specification, design, implementation and maintenance of information and communication systems

  • ESI5_Ability to understand and apply the principles of risk assessment and apply them correctly in the elaboration and execution of action plans

Transversal competences

  • T1_That students know a third language, which will be preferably English, with an adequate level of oral and written form, according to the needs of the graduates in each degree

  • T2_That students have the ability to work as members of an interdisciplinary team either as one more member, or performing management tasks in order to contribute to developing projects with pragmatism and a sense of responsibility, making commitments taking into account the available resources

Description

This course introduces the student to the design and implementation of information services based on content management systems, e-commerce platforms and positioning strategies on the WWW.

This subject has no prerequisites.

Learning outcomes

At the end of the course the student must be able to:

  • Design, configure and edit a content management platform with different types of content management systems
  • Design, develop and configure an e-commerce platform with legislation in mind
  • Design and manage a positioning and presence strategy on the Web
  • Define a content management strategy for open data systems

Working methodology

Guided learning hours include:
Theoretical classes in large group in which:
> the invited teachers or professionals introduce the contents of the subject.
> small teaching activities are carried out that seek to make the student an active protagonist in the acquisition of their knowledge.
Projects in small teams of two / three people that have a part that is carried out in the laboratory led or supervised by the teaching staff and a part in which the team must work autonomously.
Directed research activities on topics related to the subject.
The hours of autonomous learning are considered the hours to prepare the theoretical classes, the hours to study and consolidate the acquired knowledge, the hours to develop the projects and, finally, the hours that the student can dedicate to increase and complement their knowledge of the subject.

Contents

1. Content Management Systems (CMS): classification, design, editing and architecture.

1.1 Introduction to CMS

1.2 Implementation of a CMS platform

2. E-commerce platforms

2.1 Analysis of e-commerce at national and international level

2.2 Logistical, legal, management and technological requirements of an e-commerce project

2.3 Implementation of an e-commerce platform

3. Positioning and presence on the Web

3.1 SEO, SEM and SMM

3.2 Data dialing

3.3 Open data and semantic web

 

Learning activities

1. Corporate information service project with a content management system

2. E-commerce platform project.

3. Final exam

Evaluation system

Qualification system (evaluation)

1. Corporate information service project with a content management system (20%)

2. E-commerce platform project. (30%)

3. Final exam (50%)

 

All activities are compulsory. A grade higher than 4 is required in each evaluable activity to be able to make the average.
Following the general regulations, the copy in the activities of evaluation carries like consequence the evaluation with a note SUPENS (0) of all the asignatura.

The make-up exam does not include the activities and a minimum grade of 5 is required to pass the subject.


Rules for carrying out the activities


All activities are required to attend to be evaluated.
Activities are mandatory. Activities not performed - or those not attended - are rated as 0.

REFERENCES

Basic

Alex Manfield; "Prestashop MVC Developer Guide," Lulu Press, Inc., Oct. 11. 2017 ISBN: 978-1-326-39911-5

Complementary

Kenneth, Laudon; Traver, Carol. “E-Commerce 2017: Business, Technology, Society (13d Edition),” Thirteenth Edition, 2017. ISBN-13: 978-1-292-21168-8. ISBN-10: 1-292-21168-7

Antoniou, Grigoris; Groth, Paul; van Harmelen, Frank; Hoekstra, Rinke. “A Semantic Web First,” third edition, Massachusetts Institute of Technology, 2012. ISBN-13: 978-0262018289. ISBN-10: 0262018284.

https://docs.joomla.org/Main_Page

https://www.drupal.org/documentation

https://www.prestashop.com/en/resources