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Presentations and classes are in Catalan. Els materials de suport, casos o activitats, poden estar en català, castellà o alglès.
B5. That students have developed those learning skills necessary to undertake further studies with a high degree of autonomy.
E13. Identify the basic tools of e-Marketing.
E9. Apply technological tools for the use of business resources through Marketing.
G1. Be able to work in a team, actively participate in tasks and negotiate in the face of dissenting opinions until reaching consensus positions, thus acquiring the ability to learn together with other team members and create new knowledge.
G2. Be able to innovate by developing an open attitude to change and be willing to re-evaluate old mental models that limit thinking.
T4. Master computer tools and their main applications for ordinary academic and professional activity.
At the end of the course, the student will be able to:
Topic 1. Fundamentals of the web and markup languages
Topic 2. The web project. UCD
Item 3. The web project. Wordpress
Item 4. The web project. Evaluation and performance
Written face-to-face tests (40%)
Continuous assessment activities (60%)
NOTE:
Andy Williams (2019). "Wordpress for Beginners: A Visual Step-by-Step Guide to Creating your Own Wordpress Site in Record Time, Starting from Zero!" Ed. CreateSpace Independent Publishing Platform
Steve Krug (2015) "Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability". ADDISON WESLEY LONGMAN INC DIV PEARSON SUITE 300
Fernández Casado PE (2020). Web usability. Theory and use: 1. Ed. American Book Group-RaMa. ISBN-13: 978-1681656953