General information

Subject type: Mandatory

Coordinator: Núria Masferrer Llabinés

Trimester: Third term

Credits: 6

Teaching staff: 

Alberto Guevara Chacon
Alberto Guevara Chacon 
Anna Maria Vidal Cardona 
Maria Del Roser Alvarez Klee 

Teaching languages

  • Catalan
  • English

Check the schedules of the different groups to know the language of teaching classes. Although the material can be in any of the three languages.


Basic skills
  • B4_That students can convey information, ideas, problems and solutions to both specialized and non-specialized audiences


Specific skills
  • E7_Elaborate projects and proposals of innovative companies establishing principles of social responsibility in the management and integrating the perspective of gender like indicators of quality and innovation.


General competencies
  • G2_Be able to innovate by developing an open attitude to change and be willing to re-evaluate old mental models that limit thinking

  • G3_Integrate the values ​​of social justice, equality between men and women, equal opportunities for all and especially for people with disabilities, so that the studies of Business Administration and Innovation Management contribute to to train citizens for a just, democratic society based on a culture of dialogue and peace


Transversal competences
  • T3_Show entrepreneurial leadership and leadership skills that build personal confidence and reduce fear of risk



Since the industrial age the integration of markets and factors has not stopped growing, it is what is known as globalization. In this process, companies have seen how the factors that determine their competitiveness go beyond the national level. In this sense, internationalization has become an increasingly widespread and accepted strategy by companies. This subject aims to study, both from a theoretical and applied point of view, how to deal with the internationalization of the company. However, an issue related to the distribution of companies' value chains at the international level and an analysis of the role of COVID in this strategy are included.



Content of the Company Part

1. Introduction to the internationalization of the company. In this section we talk about the need to understand how globalization is a phenomenon that surrounds the company and to apply the elements of analysis to minimize its impact.

2. General framework of international business. At this point we study the elements that can condition the company's internationalization strategy.

3. Theoretical Framework of Internationalization. We emphasize the different theories that explain the internationalization of the company.

4. The Import Strategy. In this section we study how the company has to face a process of internationalization via imports.

5. The Export Strategy. Here we study the elements that determine the internationalization strategy via export and how to deal with commercial entry into new markets.

6. The option of direct investment. In this section we emphasize the elements that condition the establishment of a company in a foreign economy

7. International value chains, challenges facing COVID


The content of the right part is structured in 3 basic topics


Basic concepts for non-lawyers.

The sources of international law


The concept of double taxation and measures to correct it

Taxation of rent and community planning

VAT in international operations

PART 3.- Basic legal principles of international contracting

La lex mercatoria and the incoterms: their legal value

Jurisdiction to resolve disputes arising from contracts

The law applicable to international contracts

Special reference to contracts for the sale and purchase of goods

      The Vienna Convention on the International Sale of Goods

Brief reference to online consumer contracts


Evaluation system

For the evaluation of the subject will take into account:

Management share 70%

  • There are 4 activities based on case studies. The average grade for the 4 activities represents 14% of the final grade.
  • There will be 2 partial exams. This share will count for 21%
  • The result obtained in a final exam (35%), must be achieved at least 5 out of 10 to be able to average the continuous assessment.

The 30% share of law

This 30% is divided into 15% which will be the final exam.

It is necessary to reach the minimum mark of 4 in the exam to add to the practical part 15% of the practical part distributed as follows:

Attendance and realization of exercises in the classes of seminar that will be the ones that will realize of face-to-face way in small groups. The activity will be done in class but the delivery will be online 5% Activity to be done in groups 

Review test at the end of each section of the syllabus 5% completed online.

Individual activity: Attendance and work on the conference to be given by a Professional working in the field of international organizations with the capacity to influence the legislation and jurisprudence on international trade (CJEU, European Commission or similar) 5% Individual activity



Only the 50% corresponding to the final exam can be recovered (you will have to obtain a 5 out of 10 in the exam to average with the marks of continuous assessment). Neither group work nor class activities are recoverable.

A student who has not applied for the first call CANNOT apply for recovery.



Garcia, G (2012) “Business internationalization strategies - How to do international business”. Editorial Pirámide.

Ramírez Gomez Salvador “Lessons in International Taxation”, TECNOS, 2014


Schmid, S. (2018). Internationalization of Business. Springer International Publishing.