General information


Subject type: Optional

Coordinator: Enric Camón Luis

Trimester: First term

Credits: 4

Teaching staff: 

Victor Jordan Vallverdu

Teaching languages


  • Catalan

Introduction to Sports Management it is a taught subject in Catalan. The presentations and teaching resources provided during the course, as well as the recommended work materials, can be in any of the following languages: Catalan, Spanish i English.

Semi-face-to-face subject

Skills


Basic skills
  • B1_Students have demonstrated and understood knowledge in a field of study that is based on general secondary education, and is usually found at a level that, while supported by advanced textbooks, also includes some aspects involving knowledge from the forefront of their field of study

     

Specific skills
  • E2_Define company policy in international environments and permeate a global and international dimension to business

     

General competencies
  • G1_Be able to work in a team, actively participating in tasks and negotiating dissenting opinions until reaching consensus positions, thus acquiring the ability to learn together with other team members and create new knowledge

Transversal competences
  • T3_Show entrepreneurial leadership and leadership skills that build personal confidence and reduce fear of risk

     

  • T5_Develop tasks applying, with flexibility and creativity, the knowledge acquired and adapting it to new contexts and situations

     

  • T1_Communicate properly orally and in writing in the official languages ​​of Catalonia

Description


Introduction to Sports Management is an essential subject for students who wish to understand the fundamentals of administration and management in the sports context. This subject combines theory and practice to provide a comprehensive view of the sector. Through 4 ECTS distributed over the course of a term, students will explore in a semi-face-to-face manner key aspects such as the strategic planning, event management, sports marketing or sponsorships, others.

The classes have presentations and teaching resources in Catalan, Spanish and English, facilitating access to a wide range of content and international perspectives. The main objective of the course is to train students in skills needed to manage sports organizations and projects, developing both their theoretical knowledge and their practical skills.

In addition to the theoretical sessions, the subject includes practical workshops, case studies and participation in collaborative projects, thus encouraging teamwork and critical thinking. Students will also learn about the current trends in sports management and how these influence the sector at a global level.

To take this subject, it is recommended to have a prior interest in the world of sports and a basic level of digital skills. This course prepares students to face the challenges of sports management with a solid foundation and innovative vision.

Contents


  1. Introduction to the World of Sports Management
  2. The Principles of Sports Governance
  3. The Key Elements of Sports Strategy
  4. The Importance of Sports Marketing
  5. Generation and management of content on Social Networks.
  6. The Key Elements of Sports Sponsorship
  7. "How to Organize a Sports Event

Evaluation system


The subject combines activities and continuous assessment work, both individual and group, as well as the completion of assessment tests. 

Summary of the evaluation system:
- Continuous Assessment (CA) 60%
- Exam (EX) 40%

  • To pass the subject, it is obligatory carry out all assessment activities and you need to approve one final exam validation of the fundamental contents of the subject.
  • To pass the subject you need to get one average grade equal to or higher than 5 in the final note.
  • To be able to average, it is mandatory to pass the final exam with a minimum grade of 5.
  • there is one recovery exam in case of failing the final exam. A student who has not appeared for the first examination call cannot appear for the retake.
  • It is not possible to recover the grades of continuous assessment tasks, that is, only the final exam can be recovered.
  • La making up the exam does not help to raise the grade.
  • It will be susceptible to suspense that work or exam where any is detected irregularity regarding the authenticity of the authorship.