TecnoCampus Foundation
eCampus
University Business
eCampus

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General information

Subject type: Mandatory

Coordinator: Judith Turrión Prats

Trimester: First term

Credits: 4

Teaching staff: 

Academic year: 2024

Teaching course: 5

Languages ​​of instruction

  • Catalan
  • Spanish
  • English

Check the timetables for the language of the subject, although the material can be in any of the three languages.

Competencies / Learning Outcomes

Basic skills

  • CB2. That students know how to apply their knowledge to their work or vocation in a professional way and possess the skills that are usually demonstrated through the development and defense of arguments and problem solving within their area of study.

  • CB3. That students have the ability to gather and interpret relevant data (usually within their area of ​​study) to make judgments that include reflection on relevant social, scientific, or ethical issues.

  • CB4. That students can convey information, ideas, problems and solutions to both specialized and non-specialized audiences.

Specific skills

  • CE1. Interpret basic economic concepts and economic reasoning, as well as microeconomic and macroeconomic functioning.

  • CE10. Gather and interpret significant data to make judgments that include a reflection on relevant business issues and be able to prepare a document that allows the transmission of information or an innovative business proposal in the field of tourism.

General competencies

  • CG2. Be able to innovate by developing an open attitude towards change and be willing to re-evaluate old mental models that limit thinking.

  • CG3. Integrate the values ​​of social justice, equality between men and women, equal opportunities for all and especially for people with disabilities, so that the studies of Business Administration and Innovation Management contribute to to train citizens for a just, democratic society based on a culture of dialogue and peace.

  • CG2. Be able to generate ideas and solve problems, both individually and collectively.

  • CG3. Be able to innovate by developing an open attitude to change and be willing to reevaluate old mental models that limit thinking.

  • CG4. Be able to integrate the values ​​of social justice, equality between men and women, equal opportunities for all and especially for people with disabilities, so that the studies of Tourism and Leisure Management contribute to train citizens for a just, democratic society based on a culture of dialogue and peace.

Transversal competences

  • CT1. Communicate properly orally and in writing in the two official languages ​​of Catalonia.

  • CT2. Show willingness to learn about new cultures, experiment with new methodologies and encourage international exchange.

  • CT3. Demonstrate entrepreneurial leadership and management skills that strengthen personal confidence and reduce risk aversion.

  • CT5. Develop tasks applying the acquired knowledge with flexibility and creativity and adapting them to new contexts and situations.

  • CT1. Communicate properly orally and in writing in the two official languages ​​of Catalonia.

  • CT2. Show willingness to learn about new cultures, experiment with new methodologies and encourage international exchange.

  • CT3. Formulate critical and well-argued reasoning, using precise terminology, specialized resources and documentation to support these arguments.

  • CT4. Demonstrate entrepreneurial leadership and leadership skills that build personal confidence and reduce risk aversion.

  • CT5. Master the main applications of computer tools and new technologies for ordinary academic activity.

  • CT6. Carry out tasks autonomously with the correct organization and timing of academic work.

  • CT7. Develop the ability to assess inequalities due to sex and gender to design solutions.

Presentation of the subject

This course aims to deepen the basics of the scientific method and provide students with the basic tools to work to design and execute a research project. On the other hand, improve your skills to use a series of instruments and tools that allow you to manage the different steps of the research process more efficiently and communicate your results more effectively: research tools and information management ; word processing and editing; organization and data processing; and presentation and communication of results.

Also, knowing and mastering the characteristics of the scientific method is of crucial importance in the business world: setting questions, carefully observing reality through the collection of data and verifiable facts, formulating and contrasting hypotheses, drawing conclusions and reformulating the problems and questions we ask ourselves is fundamental to the functioning of markets, companies, and organizations.

This subject has the following specific objectives:

  1. Provide students with a basic knowledge of the scientific method and a set of fundamental skills to apply it to their academic and professional activities.
  2. Convey the importance of the use of empirical data and databases and provide the basic tools to organize and present the information derived from this data in the form of diagrams, graphs, tables, etc. using the appropriate software.
  3. Develop useful communication skills for the presentation of the results of a research project, or any academic or professional work, from the design of the contents and materials used in a presentation, to the most effective strategies in oral communication for present ideas effectively and efficiently.

The student will be able to:

  • Turn an empirical problem into a research object and draw conclusions
  • Solve problems through scientific methods.
  • Evaluate different resources for analysis.
  • Conduct research in scientific databases and critically analyze the usefulness of research results in the context of your work question
  •  Present a synthesis of studies and information in an orderly manner and following a line of argument, so that useful conclusions can be drawn for the development of their own arguments and analysis.
  • Identify different ways of answering the research question and elaborate the design of the research based on the main methodologies and their adaptation to each type of question.
  • Understand the main decisions in the processes of data collection and analysis according to the type of research methodology.
  • Improve the communication of the results of empirical work, whether in reports, essays or research work.
  • Design and conduct oral and written presentations to convey information, ideas, problems, and solutions effectively.

Contents

Block 1. Research activity in the social sciences and sources of information

  1. Scientific research
  2. Sources of information
  3. Theoretical framework

Block 2. Written Presentation of Research Papers

  1. Scientific writing
  2. Organization of written work
  3. Editing and presentation of formal documents
  4.  Other documents

Block 3. Quantitative and qualitative information: collection and analysis

  1.  Quantitative Methodologies vs. qualitative
  2. Data collection
  3. Quantitative methodology
  4. Qualitative methodology
  5. Data collection tools: The questionnaire
  6. Write the methodology section
  7. Presentation of results

Block 4. Oral Presentation of Research Papers

  1. Elements of communication
  2. Oral communication strategies
  3. Planning, design and execution of academic and professional presentations. What to present from my written work?

Activities and evaluation system

CONTINUOUS EVALUATION (70%)

  • Block I (12,5%). Includes individual and group activities.
  • Block II (15%).  Includes individual and group activities.
  • Block III (12,5%). Includes individual and group activities.
  • Block IV (15%). Includes individual and group activities.
  • Final work (15%). group

The average of the continuous evaluation of the course must be equal to or higher than five to make an average with the exam and choose to pass the subject.

FINAL EXAMINATION (30%)

The final exam will include the syllabus of Blocks I, II and III. It is necessary to get a grade equal to or higher than five to make an average with the continuous assessment and choose to pass the subject.

RECOVERY

Only students with a grade lower than five in either the continuous assessment or the exam will be able to retake. 

Under no circumstances may students receive help from third parties for any course evaluation activity; and in case of occurrence the student will lose all the right to continue with the evaluations that remain of the asignatura. In case of not understanding of the resolution any activity of the evaluation, will be able to quote to the student later and realize him an oral examination on that one the activity of evaluation. Those issues that cannot be justified can be penalized in the final grade.

 

 

Bibliography

Basic

Amat Oriol and Rocafort Alfredo (2017). How to do research. Barcelona: Profit Editorial.

Ang, S. (2014). Research design for business & management. SAGE Publications Ltd, https://www.doi.org/10.4135/9781473909694

Lluch, G., & Nicolás, M. (2015). Academic writing: planning, documentation, writing, citation and models. Barcelona: Editorial UOC.

Turull, A., Ardanuy Baró, J., Arroyo and Amayuelas, E., & Arroyo and Amayuelas, E. (2017). Work and communication techniques: instrument for the legal and social sciences. Barcelona: Huygens Editorial

Complementary

McGregor, S. (2018). Understanding and evaluating research. SAGE Publications, Inc. https://www.doi.org/10.4135/9781071802656