TecnoCampus Foundation
eCampus
University Business
eCampus

What are you looking for?

General information

Subject type: Mandatory

Coordinator: Jorge Oter Gonzalez

Trimester: First term

Credits: 4

Teaching staff: 

Jordi Codó Martínez
Andrea Julia Fernandez 

Academic year: 2025

Teaching course: 1

Languages ​​of instruction

  • Catalan

Practice sessions are taught in Spanish.

Some course materials (especially videos) may be in English.

 

Competencies / Learning Outcomes

Specific skills

  • E5_Design and make an audiovisual product (consisting of still or moving images), taking into account both its technical and artistic aspects, in all its components

  • E7_Postproduce video using the basic tools of audiovisual editing programs (titling, color and exposure retouching, speeds, masks ...) and how to insert them into the editing process by adding digital effects

  • E18_Analyze the structures, contents and styles of television and radio programming according to the technical characteristics of their realization. Design, produce and make programs for television and radio in the technical part: production room or radio control, respectively

Transversal competences

  • T2_That students have the ability to work as members of an interdisciplinary team either as one more member, or performing management tasks in order to contribute to developing projects with pragmatism and a sense of responsibility, making commitments taking into account the available resources

Presentation of the subject

The subject wants to make an initial approach to the production of an audiovisual in its double dimension: creative and industrial. It will be observed how an audiovisual (film, series, etc.) is conceived for its commercialization and what is its route until it reaches consumers, at the same time that the creation of a work with professional materials and concepts will be practiced.

The classroom (physical or virtual) is a safe space, free of sexist, racist, homophobic, transphobic and discriminatory attitudes, either towards students or towards teachers. We trust that together we can create a safe space where we can make mistakes and learn without having to suffer prejudice from others.

Contents

From the theoretical part

Marketing and development of audiovisual projects

Distribution and exhibition of audiovisual products

Hearings

Business environment

 

From the practical side

Conceptualization and production of an audiovisual

Theory and practice of image and audio capture

Assembly theory and practice

Realization and visualization of the pieces created by the students

Activities and evaluation system

From the theoretical part (50%)

  • Group work (10%)

  • Final exam (40%)

From the practical side (50%)

  • Production file (10%)

  • Camera and editing practice (10%)

  • Final product (30%)

 

To average, you must pass both the theoretical and the practical part with a minimum grade of 5.

 

Any form of academic fraud will be sanctioned in accordance with the center's assessment regulations. If signs of fraud are detected, including the improper use of generative artificial intelligence tools, the subject's teaching staff may call the student for an individual interview with the aim of verifying their authorship.

 

Recovery:

In case of suspension of the Theoretical part:

  • Having failed the exam or having failed the exam and the assignment: a theoretical exam will be taken of the entire content of the subject which will be averaged with the average grade of the practicals (if these are approved).
  • Having failed only the assignment: an individual assignment will be done to raise the grade, which will be averaged with that of the exam already passed.

Only those students who have taken the final exam can apply for recovery (all those students "not presented" in the first call do not have the option to take the recovery).

The minimum grade to pass this exam will be a 5.Otherwise, the subject will be failed.

 

In case of suspension of the practical part of the subject, the student will have to carry out an individual recovery activity.

Those students who have not presented themselves in the internships during the term will not be able to access this recovery practice and their grade will include a Not Presented.

The internship grade will not be saved from one course to another.

Bibliography

Basic

MATAMOROS, David (2009). Film distribution and marketing: First aid manual. Barcelona University

SAMUELSON, D. The technical manual of cinema. Film and video school. Andoain, 2006.

Complementary

ALTEN, Stanley R. (2008). Sound in audiovisual media. School of Cinema and Video.

Barnwell, Jane (2018). Screen production design: Visual storytelling in film and television. Parramon Editions

FERNANDEZ DÍAZ, Federico; MARTÍNEZ ABADIA, José (1999). Basic manual of language and audiovisual narrative. paid

HALLIN, Daniel C.; MANCINI, Paolo (2008). Comparative media systems. Three models of the relationship between the media and politics. Make Editorial

MARIMON, Joan (2016). The Cinematographic Montage. From the Script to the Screen. Barcelona University

MILES, Huber David (2014). Modern Recording Techniques. Focal Press.

MUSBURGER. Robert B. (2001). Video production with a camera. IORTV

PRIEL, Vincent (2004). The assembly Paidós Ibérica

Rabiger, Michael (2009). Cinematographic direction. Technique and aesthetics. Editions Omega

WHITE, Glenn; LOUIE, Gary. J. (2005). The Audio Dictionary (3rd ed.). Washington Press

http://StudioBinder: Video, TV & Film Production Management