General information


Subject type: Mandatory

Coordinator: Joan Triadó Aymerich

Trimester: Third term

Credits: 6

Teaching staff: 

Vincent Luna Quintana

Academic year: 2025

Teaching course: 3

Languages ​​of instruction


  • Catalan

The subject will be taught in Catalan. Students will be able to address the teacher in the language that is most comfortable for them. Some contents, transparencies and bibliography will be in English.

Competencies / Learning Outcomes


Specific skills
  • K19. Recognize the main computer and communications technologies used in logistics chain management and information systems.

  • K27. Recognize the basic concepts of the company and the organization of companies.

  • S28. Use information and technology for business management.

  • S33. Apply their capacity for critical analysis, self-knowledge, emotional intelligence and their ability to learn to learn to resolve the situations they have to face within their personal or professional sphere.

  • C8. Carry out analyses and write technical reports on IT and management products and solutions.

  • C21. Analyze information and make decisions based on enterprise resource planning systems.

  • C34. Develop a critical judgment in the face of a reality presented using arguments, being able to show collaborative work skills in various groups and recognizing the right of people to participate in issues that affect them, also identifying the challenges of the circular economy and current solutions in their discipline.

  • C36. Develop and present work and other activities, incorporating the gender perspective as a variable to be considered in the analysis of this reality and in decision-making.

Presentation of the subject


This subject is part of the Business Organization subject and its main objective is to introduce students to the concepts, principles and basic foundations of information systems applied to business management. The aim is to offer a global and integrative vision of the role that information technologies play in decision-making and in improving organizational efficiency.

Within the framework of the new competitive environment, the main enablers of Industry 4.0 are analyzed, with special emphasis on digital technologies that directly impact business management. Likewise, the process of digital transformation of organizations is worked on from a methodological perspective, incorporating business intelligence tools and approaches that allow extracting value from data and improving the analytical capacity of the company.

The subject combines a theoretical approach with a practical orientation, encouraging critical analysis, problem solving and the application of knowledge to real situations in the business environment.

In order to ensure good use of the subject, it is recommended that students have passed all of the subjects corresponding to the first two years of the degree, especially those related to business management and information technology.

Finally, it is important to note that the classroom—both physical and virtual—is a safe and inclusive space, free from any sexist, racist, homophobic, transphobic or discriminatory attitude towards any member of the university community. We trust that, together, we will contribute to creating a respectful learning environment, where it is possible to make mistakes, share and grow without fear of being judged.

Contents


Content title 1: Digital economy and Industry 4.0

Learning time: Large group: 8h, Small group: 4h, Self study: 18h   
Description:

  • New socio-economic context. Globalization and internationalization

  • Knowledge society

  • New industrial model: Industry 4.0

  • New economy and digital transformation of the company

  • Business process concept

  • Related activities:

Content Title 2: Industry 4.0 Enablers

Learning time: Large group: 8h, Small group: 4h, Self study: 18h
Description:

  • Information system concept

  • Digital transformation: vertical integration and horizontal integration

  • Software architecture

  • Modality OnPremise, Cloud, SaaS

Related activities:

Activity T1,T2: Lignarius Case

Content Title 3: Relational Databases

Learning time: Large group: 8h, Small group: 4h, Self study: 18h
Description:

  • What is a database?

  • Database components

  • Conceptual, Logical and Physical Design of Databases

  • Entity / Relationship Model

  • What is SQL. Statements.


T3 Activities:

SQL One Lake - Designing an agenda

Content Title 4: T4 Sales Process. 360 Customer.CRM Vision

Learning time: Large group: 8h, Small group: 4h, Self study: 18h
Description:

  • What is a CRM?

  • Customer-oriented processes

  • Process diagram. BPMN

  • CRM Market

  • CRM E/R data model

  • Indicators. KPI

T4 Activities:

Configuring a sales process in Zoho.

Content title 5:ERP.

Learning time: Large group: 8h, Small group: 4h, Self study: 18h    

Description:

  • What is an ERP

  • Processes oriented towards business resource management

  • ERP Market

  • ERP E/R data model. Main entities

  • Indicators. KPI

T5 Activities:

Configuring the purchasing process, orders and warehouse management in Odoo

Content Title 6: Decision Support Systems.

Learning time: Large group: 8h, Small group: 4h, Self study: 18h    

Description:

  • What is a BI?

  • from Data to Knowledge

  • Architecture of a decision support system

  • KPI-OKR

  • Difference between Data Analysis, Data Mining, and Big Data.

T6 Activities:

Creating a dashboard for sales tracking with Power BI

Activities and evaluation system


The evaluation It will consist of a grade obtained from continuous assessment, attendance and exams according to the following percentages:

  • Practical activities: 60%

    • Activity T1,T2: 10%

    • Activity T3: 10%

    • Activity T4: 10%

    • Activity T5: 10%

    • Activity T6: 20%.

  • Final exam: 40%.

Class attendance is 80% mandatory.

The activities will be done in groups of 2 students, the groups will be determined by the teacher. Each activity must be presented in class, If a student misses the presentation, it is considered not submitted.Any undelivered activity will be considered scored with zero points. It is optional for teachers to accept or not deliveries outside the deadlines indicated. In the event that these late deliveries are accepted, it is up to the teacher to decide whether to apply a penalty and the amount thereof.

The submission of activities is mandatory to access the final exam.Activities cannot be recovered under any circumstances.

It will be up to the teachers of the subject to decide on the possibility of adding activities that allow the recovery of the suspended activities.

For the practical activities, if the result of their evaluation is not satisfactory, or the teachers consider it appropriate, they can invite the members of a group to carry out an individualized evaluation test.

 

Rules for carrying out the activities

For each activity, teachers will report on the particular rules and conditions that govern them. This information will be communicated in the physical classroom or published in the virtual classroom.

Individual activities require the student's commitment to carry them out individually.

Likewise, the activities to be carried out in groups presuppose the commitment on the part of the students who make it up to carry them out within the group.

All activities in which the group has not respected this commitment regardless of its role (origin or destination) will be considered suspended. The responsibility for the results of the work lies with the group, and not with the individuals who make it up. In any case, teachers can, based on the information they have, customize the grade for each member of the group.

Bibliography


Basic

BI

https://www.acelerapyme.gob.es/ca/novedades/monografic/documento-de-referencia-de-business-intelligence-y-analitica-de-datos

CRM

https://www.acelerapyme.gob.es/ca/novedades/monografic/documento-de-referencia-sobre-la-gestion-de-clientes

Chaffey, D. (2009). E-Business and e-commerce management: strategy, implementation and practice. Pearson

BPMN diagram

https://www.omg.org/spec/BPMN

ERP

https://www.acelerapyme.gob.es/novedades/monografico/documento-de-referencia-de-gestion-de-procesos-erp

Gomez Vieites, A .; Suarez Rey, C. (2011). Information Systems. Practical tools for business management. 4ª Edition. RA-MA SA Publishing and Publications.

Laudon, KC, Laudon, JP (2018). Management Information Systems: managing the digital firm, 15th edition Global edition ”. G. Pearson

Complementary

Bradford, M. (2010). Modern ERP: Select, Implement & Use Today's Advanced Business Systems. Lulu.com.

Jared Dean (2014). Big Data, Data Mining, and Machine Learning: Value Creation for Business Leaders and Practitioners. Wiley, ISBN 978-1-118-92069-5.

Roebuck, K. (2011). ERP Enterprise Resource Planning: High Impact Strategies What You Need to Know: Definitions, Adoptions, Impact, Benefits, Maturity, Vendors. Tebbo.