TecnoCampus Foundation
eCampus
University Business
eCampus

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General information

Subject type: Basic

Coordinator: Judith Turrión Prats

Trimester: First term

Credits: 6

Teaching staff: 

Alex Araujo Batlle

Academic year: 2025

Teaching course: 1

Languages ​​of instruction

  • Catalan

Classes are taught in Catalan.

The presentations and teaching resources provided in the subject, as well as the recommended work materials, can be in any of the following languages: Catalan, Spanish and English.

Competencies / Learning Outcomes

Basic skills

  • CB2. That students know how to apply their knowledge to their work or vocation in a professional way and possess the skills that are usually demonstrated through the development and defense of arguments and problem solving within their area of study.

  • CB4. That students can convey information, ideas, problems and solutions to both specialized and non-specialized audiences.

  • CB5. That students have developed those learning skills necessary to undertake further studies with a high degree of autonomy.

Specific skills

  • CE10. Recognize and understand the mechanisms of innovation and entrepreneurship and develop the entrepreneurial initiative through theoretical models that fit a business idea.

  • CE11. Analyze and evaluate the scientific-technological and economic environment, to look for innovative opportunities and establish necessary processes to adapt the organization.

  • CE12. Generate strategic skills considering the environment as a project.

General competencies

  • CG1. Be able to work in a team, actively participate in tasks and negotiate in the face of dissenting opinions until reaching consensus positions, thus acquiring the ability to learn together with other team members and create new knowledge.

  • CG2. Be able to innovate by developing an open attitude towards change and be willing to re-evaluate old mental models that limit thinking.

  • CG3. Integrate the values ​​of social justice, equality between men and women, equal opportunities for all and especially for people with disabilities, so that the studies of Business Administration and Innovation Management contribute to to train citizens for a just, democratic society based on a culture of dialogue and peace.

Transversal competences

  • CT1. Communicate properly orally and in writing in the two official languages ​​of Catalonia.

  • CT2. Show willingness to learn about new cultures, experiment with new methodologies and encourage international exchange.

  • CT3. Formulate critical and well-argued reasoning, using precise terminology, specialized resources and documentation to support these arguments.

  • CT5. Master the main applications of computer tools and new technologies for ordinary academic activity.

  • CT6. Carry out tasks autonomously with the correct organization and timing of academic work.

  • CT7. Develop the ability to assess inequalities due to sex and gender to design solutions.

Presentation of the subject

ICT tools is a transversal, basic and compulsory first-year subject that introduces the student to the digital field from a business perspective. This subject has a teaching load of 6 ECTS distributed over one term, combining the teaching work in class with independent learning outside the classroom. Based on the certainty that digital skills are necessary to learn, work and participate in today's society, the ICT Tools subject expands this approach to address specific digital skills in the study area of ​​social sciences and company

The main objective is to initiate the student, progressively during the term, in the acquisition of the competence to use and apply information and communication technologies (ICT) in the academic, personal and professional fields, while developing the knowledge, skills and attitudes in the digital field to get the most out of it. This subject belongs to the area of ​​study of Innovation Management in a digital context, and it also focuses on raising and understanding what the historical and current trends are, as well as their evolution and impact on the business sector.

The subject promotes reflection on the effect of technology in the world of work and also in the personal sphere. In this sense, it helps to develop rational and critical thinking about the use of ICT to study and work in the information and knowledge society. To take this subject, you must have a minimum of prior knowledge of ICT at the user level achieved in the pre-university stage.

The classroom (physical or virtual) is a safe space, free from sexist, racist, homophobic, transphobic and discriminatory attitudes, whether towards students or teachers. We trust that together we can create a safe space where we can make mistakes and learn without having to suffer the prejudices of others.

Contents

Block 1. ICT, digitalization and digital transformation

  • Digitization and digital transformation of people, companies and society
  • Search, management, analysis, treatment and presentation of information
  • Personal Learning Environments (PLE)

Block 2. The digital presence of companies and users

  • ICT, social media and AI. The evolution of digital presence on the web
  • Communication and collaboration in the network
  • Creation of multimedia content and User Generated Content (UGC)
  • Digital identity, online reputation and personal branding

Block 3. Immersive experiences

  • Technological innovations applied to the market
  • Augmented reality and virtual reality applied to business
  • Mobility and proximity technologies

Block 4. Big Data and information systems

  • Big data applied to the company
  • Sources of information and data
  • Information systems and decision making

Block 5. Technological integration trends and projects

  • Management of projects and network teams
  • The impact on society of Artificial Intelligence, blockchain and the Internet of Things
  • Cybersecurity and privacy

Activities and evaluation system

The subject combines different activities and assessment systems, with the aim of obtaining an individual and group work assessment.

  • 60% Individual assessment: 40% final exam + 20% seminars
  • 40% Group assessment: 40% group work.

Any form of academic fraud will be sanctioned in accordance with the center's assessment regulations. If signs of fraud are detected, including the improper use of generative artificial intelligence tools, the subject's teaching staff may call the student for an individual interview with the aim of verifying their authorship.

Other specifications:

  • To pass the subject, it is obligatory carry out all the activities of seminars and must pass with a grade equal to or higher than fivefinal exam validation of the fundamental contents of the subject.
  • To pass the subject you need to get one average grade equal to or higher than 5 to the global of the subject.
  • there is one recovery exam in case of failing the final exam. A student who has not appeared for the first examination call cannot appear for the retake.
  • Marks for continuous assessment tasks cannot be recovered, i.e. only the final exam can be recovered.
  • Exam recovery It's no use raising the grade, Only those who have failed the subject in the ordinary call will be able to appear.

Bibliography

Basic

Laudon, KC, & Laudon, JP (2021). Management Information Systems: Managing the Digital Firm. Pearson.

Pisani, f. (2016). Creators of the future. Telefónica Foundation http://www.fundaciontelefonica.com/arte_cultura/publicaciones-listado/pagina-item-publicaciones/itempubli/502/

 

Turban, E., Pollard, C., Woord, G. (2021). Information Technology for Management: Driving Digital Transformation to Increase Local and Global Performance, Growth and Sustainability, 12th Edition, International Adaptation. Wiley. ISBN: 978-1-119-80253-2

Complementary

Cybersecurity Agency of Catalonia. https://ciberseguretat.gencat.cat/ca/inici

Spanish Data Protection Agency. AEPD. https://www.aepd.es/es

Chaffey, D., & White, G. (2019). Digital Business and E-Commerce Management. Pearson.

DigComp 2.2: The Digital Competence Framework for Citizens - With new examples of knowledge, skills and attitudes, EUR 31006 EN, Publications Office of the European Union, Luxembourg, 2022, ISBN 978-92-76-48882-8, doi:10.2760/115376, JRC128415.

Eurostat. Digital economy and society. https://ec.europa.eu/eurostat/web/digital-economy-and-society/

National Institute of Cybersecurity. INITIATE https://www.incibe.es

World Wide Web Consortium. W3C. https://www.w3.org