TecnoCampus Foundation
eCampus
University Business
eCampus

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General information

Subject type: Mandatory

Coordinator: Judith Turrión Prats

Trimester: First term

Credits: 6

Teaching staff: 

Laura Martinez Zuluaga

Academic year: 2025

Teaching course: 4

Languages ​​of instruction

  • Spanish

Competencies / Learning Outcomes

Basic skills

  • CB2. That students know how to apply their knowledge to their work or vocation in a professional way and possess the skills that are usually demonstrated through the development and defense of arguments and problem solving within their area of study.

  • CB4. That students can convey information, ideas, problems and solutions to both specialized and non-specialized audiences.

  • CB5. That students have developed those learning skills necessary to undertake further studies with a high degree of autonomy.

Specific skills

  • CE10. Recognize and understand the mechanisms of innovation and entrepreneurship and develop the entrepreneurial initiative through theoretical models that fit a business idea.

  • CE11. Analyze and evaluate the scientific-technological and economic environment, to look for innovative opportunities and establish necessary processes to adapt the organization.

General competencies

  • CG1. Be able to work in a team, actively participate in tasks and negotiate in the face of dissenting opinions until reaching consensus positions, thus acquiring the ability to learn together with other team members and create new knowledge.

  • CG2. Be able to innovate by developing an open attitude towards change and be willing to re-evaluate old mental models that limit thinking.

  • CG3. Integrate the values ​​of social justice, equality between men and women, equal opportunities for all and especially for people with disabilities, so that the studies of Business Administration and Innovation Management contribute to to train citizens for a just, democratic society based on a culture of dialogue and peace.

Transversal competences

  • CT1. Communicate properly orally and in writing in the two official languages ​​of Catalonia.

  • CT2. Show willingness to learn about new cultures, experiment with new methodologies and encourage international exchange.

  • CT3. Demonstrate entrepreneurial leadership and management skills that strengthen personal confidence and reduce risk aversion.

  • CT4. Master computer tools and their main applications for ordinary academic and professional activity.

  • CT5. Develop tasks applying the acquired knowledge with flexibility and creativity and adapting them to new contexts and situations.

Presentation of the subject

The subject has an advanced focus on innovation. Based on the knowledge acquired in the previous subjects in the field of innovation, the contents deployed during the course offer an advanced knowledge of the elements that must be taken into account in the implementation of an innovation management model adapted to the needs of each organization (private, public, with or without profit). These elements include the definition of an innovation strategy; the detailed analysis of the conditions that determine innovation processes in organizations (social, cultural, economic and technological); the establishment of mechanisms to generate innovations in a systematized way; the processes of prioritization of innovation projects; the planning of innovation processes; the management of the portfolio of innovation projects; the use of innovations inside and outside the organization; the economic and financial management of innovation; the search for public support for innovation in organizations; and the legal framework on the protection and exploitation of innovations. 

The classroom (physical or virtual) is a safe space, free of sexist, racist, homophobic, transphobic and discriminatory attitudes, either towards students or teachers. We trust that together we can create a safe space where we can make mistakes and learn without having to suffer the prejudices of others.

Contents

Topic 1: General scheme of innovation

1. Permanent innovation and the forces of change in organizations 

2. Definition and type of innovation: cases and classification criteria

3. Professional roles

Topic 2: Planning and effective implementation of innovations

1. The innovation strategy

2. Organizational structure: people, teams and culture

3. Systematize the management of innovation: logics and methodologies for organizations

4. Discovery processes

5. Implementation processes

6. Innovation indicators

Topic 3: Making innovation profitable

1. Economic-financial concepts of innovation

2. Financing of innovation: own and private resources

3. Public administration support programs: direct and indirect aid 

4. Assignment, license and Spin-Offs

5. Certification of R+D+i projects

6. Innovations and their rights (industrial and intellectual)

Activities and evaluation system

Reading control: 20%.

Group work: 30%.

- Written work: 50%

- Presentation: 30%

- Seminars (attendance): 20%

Final Exam: 50%

Recovery: If the subject is suspended (final grade less than 5) or the minimum mark of the final exam is not reached, the final exam may be taken again. The part of the continuous assessment cannot be recovered.

A student who has not applied for the first call CANNOT apply for recovery.

 

Any form of academic fraud will be sanctioned in accordance with the center's assessment regulations. If signs of fraud are detected, including the improper use of generative artificial intelligence tools, the subject's teaching staff may call the student for an individual interview with the aim of verifying their authorship.

Bibliography

Basic

GOFFIN, KEITH and MITCHELL, RICK (2016): Innovation Management: Effective Strategy and Implementation. Red Globe Press.

JURGENS-KOWAL, TERESA (2019): The Innovation ANSWER Book.

RADEKA, KATHERINE (2012): High Velocity Innovation: How to Get Your Best Ideas to Market. Career Press.

TORRUELLA, ALBERT (2021): THE BOOK OF INNOVATION. Barcelona: Libros de Cabecera.

Complementary

BOFARULL, IVAN (2019): MOONSHOT THINKING: TRANSFORMS DISRUPTIVE INNOVATION INTO AN OPPORTUNITY. Barcelona: Harp.

CRESPO, PATRICIA and CASTILLO, DAVID (2011): 'The financing of business innovation', Revista de Contabilidad y Dirección, Vol. 12, pp. 145-164.

FRIESE, REBECCA (2020): The Good Culture: The Leader's Guide to Creating a Workplace That Doesn't Suck. FLYN.

OECD (2007): Oslo Manual: Guide for the collection and interpretation of data on innovation. Paris, OECD.

OLIVELLA, JORDI (2020): Efficient management of innovation projects. Profit.