TecnoCampus offers you a unique opportunity to gain a closer insight of its entrepreneurial ecosystem through these Short programmes. The programmes are flexible in terms of both duration and content (included within one of the three areas of work proposed). Theoretical sessions on the Campus are combined with sessions in business settings around the city of Barcelona and fun activities for working on other skills, such as teamwork.

What does the programme include?
 

  • Certification from the School of Business and Social Sciences, a university Centre affiliated to the Universitat Pompeu Fabra
  • 20 hours of tuition
  • Workshop, visits to companies and institutions
  • Materials
  • Meals at TecnoCampus 
  • An assistant for the group throughout the week


 

Digital Entrepreneurship Marketing

The Digital Entrepreneurship Marketing Program provides an in-depth insight into various concepts through a combination of plenary sessions, professional experiences and visits to companies. Concepts such as the digital innovation, entrepreneurial leadership, the data revolution and making social media strategies profitable will be covered using practical case studies and analysing the experiences of professionals and entrepreneurs in the sector. As well as working with a faculty made up of academics and professionals, extracurricular activities will be organized to work on cross-profile competences such as teamwork and cohesion.

SESSION 1: Innovation and digital entrepreneurship
Methodology and complementary activities. Visit to TecnoCampus Entrepreneurship Hub. Meeting with Startups.
SESSION 2: Inbound Marketing
Methodology and complementary activities. Visit to Barcelona Entrepreneurial Ecosystem: MediaTic.
SESSION 3: Internet positioning SEO, SEM
Methodology and complementary activities Meeting with and expert (seminar)
SESSION 4: Business Analytics
Methodology and complementary activities. Visit to Barcelona Entrepreneurial Ecosystem: Pier01.
SESSION 5: Social Media Plan
Methodology and complementary activities. Meeting with and expert (seminar).

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Entrepreneurship

The Entrepreneurial Program of TecnoCampus is a unique opportunity to enhance and train entrepreneurial skills in order to develop a basic business project. Students will receive a professionally designed training in business and entrepreneurship skills, first-hand successful global entrepreneurs.

From the first day they will be immersed in one of the most successful entrepreneurial ecosystems in Europe. Apart from the formal in-class training students will have a unique opportunity to invest in their practical entrepreneurial skills through a series of events deeply rooted in the Mediterranean culture omnipresent in Catalonia’s capital, Barcelona.

SESSION 1: What is an entrepreneur?
Methodology and complementary activities. Visit to TecnoCampus Entrepreneurship Hub. Meeting with Startups.
SESSION 2: Key features of a real Business Opportunity
Methodology and complementary activities. Innovation Workshop: Visual Thinking.
SESSION 3: The Lean Startup Methodology
Methodology and complementary activities Team building activity: Human Towers.
SESSION 4: Marketing Plan and Marketing Budget
Methodology and complementary activities. Visit to Barcelona Entrepreneurial Ecosystem.
SESSION 5: How to communicate affectively your project
Methodology and complementary activities. Elevator Pitch Workshop.

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Tourism and leisure

The Program in Tourism and Leisure Management is an opportunity to train students in order to fit the employment demands of the tourism, sport, recreation, and leisure sector. Phenomenal growth has occurred in this sector during last years and it is predicted to continue into the future for the career

opportunities targeted by this program. Students will profit a professionally designed training in these topics.

Moreover, students will be immersed in one of the most successful entrepreneurial ecosystems in Europe. Apart from the formal in-class training students will have a unique opportunity to learn about this sector through a series of events deeply rooted in the Mediterranean culture.

SESSION 1: The importance of tourism development
Methodology and complementary activities. Economic trends in Tourism in Catalonia and Spain (seminar).
SESSION 2: Case Studies
Methodology and complementary activities. Visit to Maresme Tourism Offices.
SESSION 3: Trends in Hospitality management
Methodology and complementary activities. Meeting with and expert (seminar).
SESSION 4: Innovation and technology in event management
Methodology and complementary activities. Operational Planning in Major sporting events.
SESSION 5: How to innovate in tourism
Methodology and complementary activities. Visit to Mataró city and Case studies.

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