Short programmes at TecnoCampus
Programmes about entrepreneurship, digital marketing and tourism leisure
TecnoCampus offers you a unique opportunity to gain a closer insight of its entrepreneurial ecosystem through these Short programmes. The programmes are flexible in terms of both duration and content (included within one of the three areas of work proposed). Theoretical sessions on the Campus are combined with sessions in business settings around the city of Barcelona and fun activities for working on other skills, such as teamwork.
What does the programme include?
- Certification from the School of Business and Social Sciences, a university Centre affiliated to the Universitat Pompeu Fabra
- 20 hours of tuition
- Workshop, visits to companies and institutions
- Meals at TecnoCampus
- An assistant for the group throughout the week
Digital Entrepreneurship Marketing
The Digital Entrepreneurship Marketing Program provides an in-depth insight into various concepts through a combination of plenary sessions, professional experiences and visits to companies. Concepts such as the digital innovation, entrepreneurial leadership, the data revolution and making social media strategies profitable will be covered using practical case studies and analysing the experiences of professionals and entrepreneurs in the sector. As well as working with a faculty made up of academics and professionals, extracurricular activities will be organized to work on cross-profile competences such as teamwork and cohesion.
SESSION 1: Innovation and digital entrepreneurship
SESSION 2: Inbound Marketing
SESSION 3: Internet positioning SEO, SEM
SESSION 4: Business Analytics
SESSION 5: Social Media Plan
The Entrepreneurial Program of TecnoCampus is a unique opportunity to enhance and train entrepreneurial skills in order to develop a basic business project. Students will receive a professionally designed training in business and entrepreneurship skills, first-hand successful global entrepreneurs.
From the first day they will be immersed in one of the most successful entrepreneurial ecosystems in Europe. Apart from the formal in-class training students will have a unique opportunity to invest in their practical entrepreneurial skills through a series of events deeply rooted in the Mediterranean culture omnipresent in Catalonia’s capital, Barcelona.
SESSION 1: What is an entrepreneur?
SESSION 2: Key features of a real Business Opportunity
SESSION 3: The Lean Startup Methodology
SESSION 4: Marketing Plan and Marketing Budget
SESSION 5: How to communicate affectively your project
Tourism and leisure
The Program in Tourism and Leisure Management is an opportunity to train students in order to fit the employment demands of the tourism, sport, recreation, and leisure sector. Phenomenal growth has occurred in this sector during last years and it is predicted to continue into the future for the career
opportunities targeted by this program. Students will profit a professionally designed training in these topics.
Moreover, students will be immersed in one of the most successful entrepreneurial ecosystems in Europe. Apart from the formal in-class training students will have a unique opportunity to learn about this sector through a series of events deeply rooted in the Mediterranean culture.