General information


Subject type: Optional

Coordinator: Rafael Suarez Gómez

Trimester: Third term

Credits: 6

Teaching staff: 

Eloi Aymerich Casas

Skills


Specific skills
  • E5_Design and make an audiovisual product (consisting of still or moving images), taking into account both its technical and artistic aspects, in all its components

  • E6_Design, plan and perform with multicamera, live and on set, according to all facets of the product (both in the artistic design and content and in the technique)

  • E8_Design the lighting needs of a space according to its characteristics and the final purpose of the product to be recorded, photography or video

  • E18_Analyze the structures, contents and styles of television and radio programming according to the technical characteristics of their realization. Design, produce and make programs for television and radio in the technical part: production room or radio control, respectively

Transversal competences
  • T2_That students have the ability to work as members of an interdisciplinary team either as one more member, or performing management tasks in order to contribute to developing projects with pragmatism and a sense of responsibility, making commitments taking into account the available resources

Description


Teaching staff: Eloi Aymerich

This optional subject is above all a proposal to be created. Write, design, pre-produce, shoot, photograph, edit, broadcast. Television has become an extraordinary receptacle; from Fashion Web TV to music festival channels, from Instagram capsules to activist broadcasts on Youtube. The new television is mostly language, content and social connection. We will develop a television project from scratch to develop the pilot materials. A journey into the genesis of television.

The subject Television: Production, Realization, Broadcast it must allow to expand and deepen the concepts related to the televising language treated in the subjects of Television of second and third course of the Degree. The television process is considered one of the strong lines of specialization of studies, and therefore require a subject of intensification. This subject delves into the process of creating and producing audiovisual content for television, turning students into a team that creates and produces a professional television project. Each student will have a different role in the process, working to drive creative, amazing and above all, possible products.

The subject also wants to be a space for experimentation and approach to what is known as connected television. The new audiovisual formats that, based on the language of television, are multiplying beyond the traditional television medium will be considered and debated: connected screens, webTV's or branded content tv, among others. It will also deepen the knowledge of the new models of television production that from community and cultural perspectives work with transmedia logics, more risky and with a strong social and activist awareness.

Learning outcomes


At the end of the course, students must be able to:

  • LO1_Work as a team and autonomously in the development of an audiovisual product, assuming the roles within the group.
  • LO2_Know the technical and aesthetic elements needed to achieve the proposed emotional impact.
  • LO3_Stimulate and discover their skills to relate to the professional world.
  • LO4_Plan a shooting plan.
  • LO5_Communicate personal ideas, points of view and opinions on a given topic.
  • LO6_Transfer animation concepts to other audiovisual forms (cinema, television, photography, etc.).
  • LO7_Develop the student's creativity.
  • LO8_Idear, produce, make and broadcast a television program in a multidisciplinary team of students.
  • LO9_Ability to apply techniques and processes for creating audiovisual content specialized in current contemporary television produced and designed from Catalonia.
  • LO10_Know how to use the necessary technical and human resources to create and produce a professional program in an integral way.
  • LO11_Know the particularities of the relationship between a producer and the system of both pay-TV and private and public television channels and stations, in the different stages (local, national and international).
  • LO12_Know the television market in a clear way: broadcasting operators, the structure of the audiovisual television production company and the specialized roles of production technicians and equipment.
  • LO13_Develop advanced language in television, both technically and in the form of a written project.
  • LO14_Assess business opportunities based on market information and their own abilities.

 

Students must also be able to:

  • RAC1_Generate social, activist or counter-hegemonic awareness through television language.

Working methodology


The subject is structured in 2h / week of theory sessions and 4h / week of practical laboratory sessions.

The subject, therefore, combines theoretical classes and practical classes (LARGE GROUP) and hours of autonomous learning (AUTONOMOUS LEARNING).

The theoretical classes (LARGE GROUP) consist of expository classes, with the explanation of the contents of the subject and applied activities, as well as discussion seminars, case studies and project tutorials with the students. Some of these activities can be carried out without prior notice and may be necessary for the subsequent development of the evaluable works, the exams and the practices of the subject. Regarding the theoretical classes, the teacher will be posting the notes material on the intranet as the subject progresses. We will work with many real and current examples from the professional world.

The practical classes (LARGE GROUP) consist of the practical realization of group activities of learning and evaluable. Each evaluable activity is designed as a fundamentally progressive process, with the aim of consolidating those basic and general skills needed. In addition, internships are used to foster transversal competence in working in an interdisciplinary team.

The activities of a practical nature will be realization and production workshops, aimed at enhancing the abilities and ideas of students to promote, perform and broadcast on any platform a television program. Here the interest of the students will be paramount to advance and increase the level of the practices; one (or maximum three) television project proposals will be chosen that will be developed during the course and that at the end of the subject will have to have been realized, creating a pilot program for each proposal.

The hours of autonomous learning (AUTONOMOUS LEARNING) consist of the individual study work of each student, which can be focused on both content learning and the production of both individual and group work, both theoretical and practical. These hours include the development of products aimed at laboratory activities, case studies, research or critical reading of articles and materials proposed by the teaching staff of the subject.

The subject is optional and specialization, and therefore, responding to its nature, will value the will to create new television projects that bet on the formal innovation, the technical excellence and the viability of production. Teamwork and running in small seminars will determine the day-to-day running of the classes. The final product - the pilot - is one of the two cover letters to be evaluated. The assimilation of the theoretical contents taught in class as well as the capacity for reasoning, exposition and formal neatness are the other counterpart to be taken into account in the evaluation.

Contents


1. INTRODUCTION TO CREATIVE TELEVISION

1.1. Connected television.

1.2. Roles of the profession: what we are passionate about, what role we play.

1.3. The logic of the programming manager.

1.4. The script that overcomes everything: stories, narratives, narratives.

 

Related activities:

Practical Activities: Activity 1: Initial Processes, Seminar and Tests

Theoretical Activity: Activity 5: Individual theoretical exam

 

2. PRODUCING CONTEMPORARY TELEVISION: FORMATS AND BROADCASTS

In this content we work on the challenges when developing a television program. Market opportunities such as creative space, sales, copywriting, strengths, financing, format definition. All before it happened.

2.1. How can we write a television project?

2.2. The world of low cost. Reinventing yourself to die. Crowdfunding and multifunders.

2.3. The hypersegmented environment: the new era of DTT and webtv's.

2.4. Strengths and weaknesses of a television format project

 

Related activities:

Practical Activities: Activity 2: Intensive long-term essays

Theoretical Activity: Activity 5: Individual theoretical exam

Project Activities: Activity 6: Television project production dossier

 

3. TELEVISION REALIZATION

What resources we will use to take action. The image, the sound, the graphic design, the music, the actors and their direction, the props, the visual proposal, the rhythm of realization. Its configuration as a unifying and unique proposal.

 

3.1. The pace of realization.

3.2. The visual proposal. The staging of a specific project. Define the idea.

3.3. From script to action: absolute coordination. Direction of actors.

3.4. The battle of the ladder.

3.5. The sound and the soundtrack.

3.6. Videography of hypermodernity: the mix of advertising, animation, 3D, illustration and super 8.

 

Related activities:

Practical Activities: Activity 3: General essays

Theoretical Activity: Activity 5: Individual theoretical exam

Project Activities: Activity 6: Television project production dossier

 

4. THE TELEVISION PRODUCTION PROCESS: SHOOTING, POST-PRODUCTION AND BROADCASTING

In this content the process of definition and final execution of a television program is worked. As it rolls,

key principles for good execution, specific knowledge of dissemination and post-production. Life cycles and elaboration of the final proposals.

4.1. The montage: narrative continuity in the television format.

4.2. Filming and filming on television.

4.3. The pilot program and its conception.

4.4. How to get to target. How to explain what we have done to our audience. How to explain what we have done to our own

public. Social Media, communities of apostles and followers.

4.5. Program life cycle.

4.6 Project financing: real case studies and final projects.

 

Related activities:

Practical Activities: Activity 4: Final program

Theoretical Activity: Activity 5: Individual theoretical exam

Project Activities: Activity 6: Television project production dossier

Learning activities


Practical activities (55% final grade)

Activity 1: Initial processes, Seminar and Tests (10% of the final grade)

Practice sessions 1, 2, 3, 4, 5 and 6

The practical activities will be carried out in the television laboratories (set and control), and will also involve work outside school hours (autonomous learning).

Evaluable group activity.

Relationship with the syllabus: Contents 1 and 2

Related skills: E6, E18, G4, T2

Related learning outcomes: RA2, RA5, RA7, RA8, RA13, RA14

Description:

This activity aims to be the beginning of the ideation process. In the initial process format, formats aimed at the television project format of interest will be discussed and viewed. It will also be decided if there are two producers among the students of the subject. The first tests will be carried out, which from now on will be both inside and outside the laboratory. In class, those detected errors will be discussed and discussed together with all the students.

Deliverable and links to the evaluation

Participation in the ideation will be evaluated, as well as the audiovisual and textual materials prepared (script, timeline, etc.), and, finally, the preparatory essays.

The activity of its six sessions, as a whole, represents 10% of the final grade.

Support Material:

- Television set equipment (set cameras, wireless microphone, intercom equipment, set lighting).

- Television control equipment (Tricaster production station, VTR, computer graphics).

- Additional television control equipment (Intercom equipment, set and control lighting table, sound table and Camera Control Unit).

- VTR material, videography and sound provided.

Specific objectives:

At the end of the activity the students must be able to:

  • Know and identify the elements that make up a television set.
  • Know and identify the technical elements that make up a television control
  • Test the knowledge acquired in theory in class.
  • Develop and improve the skills of television practice in most of its main roles: production team, set team and artistic team.
  • Identify their innate abilities to put them at the service of the future final project (Final Program)
  • Test the production equipment with the incorporation of techniques and operations related to post-produced video or complex live videography.
  • Gradually achieve knowledge.

 

 

Activity 2: Intensive long-term essays (10% of the final grade)

Practice sessions 7, 8, 9, 10, 11 and 12

The practical activities will be carried out in the television laboratories (set and control), and will also involve work outside school hours (autonomous learning).

Evaluable group activity.

Relationship with the syllabus: Contents 2, 3 and 4

Related skills: E5, E6, E8, E18, G4, T2

Related learning outcomes: RA1, RA2, RA4, RA5, RA8, RA10, RA11, RA14

Description:

These television practices are designed to develop during six sessions, the initial rehearsals (sessions 7, 8 and 9) and long-term intensive (sessions 10, 11 and 12), which precede the recording of the general rehearsals (activity 3) and the program final (activity 4).

The students in each group of internships are divided, if considered during activity 1, into producers. Each producer must devise a television project format (Final Program), with a total overall duration of not less than 15 minutes and with the following characteristics:

- must include two sets of filming, camera positions A and B and different mandatory plans for each of the three cameras - in the case of working on set.

- a minimum of 3 actants

- a minimum of 3 videos of a maximum of 45 seconds each, videography, sound effects and music.

During the six sessions it will be marked, rehearsed and evolved in the format of rhythm, aesthetics, content and structure of the project; commissioning small improvements in the short term. The roles of each student will have been decided internally by each of the producers. If appropriate, we would work with the duality of operation producing author (direction, production, script, production, council, mixer, VTR, graphics and actors) and technical producer (cameras, CCU, sound technician, lighting, cable).

The importance of coordination between the figures in the various fields will be emphasized, especially between the director of the program, the director of the program, the producer of the program and the councilor. a. In class, those detected errors will be discussed and discussed together with all students.

Deliverable and links to the evaluation

The prepared audiovisual and textual materials (script, timeline, etc.) will be evaluated, and, finally, the preparatory essays that will be recorded. Also and importantly, the formal solutions linked to the narrative vocation of the television project.

Each student must submit an individual self-report of rehearsals of their work in the roles developed to the author producer (maximum one sheet). For the evaluation of the Self-Report, both the content and the form of the work will be taken into account.

The set of activities of the six sessions and the individual self-report of essays, represents 10% of the final mark.

Support Material:

- Television set equipment (set cameras, wireless microphone, intercom equipment, set lighting).

- Television control equipment (Tricaster production station, VTR, computer graphics).

- Additional television control equipment (Intercom equipment, set and control lighting table, sound table and Camera Control Unit).

- VTR material, videography and sound provided by the producers.

- Equipment materials provided by each producer evaluated.

- Other supports for possible audiovisual productions outside the laboratory.

Specific objectives:

At the end of the activity the students must be able to:

  • Test the knowledge acquired in theory in class and in previous practice activities.
  • Develop and improve the skills of television practice in most of its main roles: production team, set team and artistic team.
  • Demonstrate the ability to develop a television project conceived and developed by the same teams of students. Know how to plant it on a plate. Show the first rough-cuts and samples of video design and structure tests.
  • Demonstrate the ability to work in a team with other work teams (technical team or set producer and author team or producer of control and production).
  • Learn the actual television production process (rehearsal, general rehearsal in pilot format, review with executive television producers, final improvement).
  • Launch the evaluation project of your own television project, which will lead to the final internship activity (Completion of the final program).

 

 

Activity 3: General rehearsals (10% of the final grade)

Practice sessions 13, 14, 15 and 16

The practical activities will be carried out in the television laboratories (set and control), and will also involve work outside school hours (autonomous learning).

Evaluable group activity.

Relationship with the syllabus: Contents 3 and 4

Related skills: E5, E6, E8, E18, G4, T2

Related learning outcomes: RA1, RA2, RA4, RA6, RA7, RA8, RA9, RA10, RA11, RA13, RAC1

Description:

It is the third activity of the four linked to the final practical project or also called Final Program. Students will prepare this activity through their internship producer.

It is the realization in already definitive key of the Program, and will have to produce of integral form and with all the foreseen contents, since as it says the title of the activity, we are speaking of a general essay, that has to to represent a substantial and rigorous evolution of the intensive and long-term essay that we have elaborated during the previous activity.

In shifts 110 minutes the producers will perform a preparation of materials, props and placement of their pilot equipment of their Final Program. The aim is to consolidate and naturalize the coordination between the figures of the program director, program director, program producer and program councilor.

The recordings of the general rehearsal will be observed - with special attention to the final rehearsal - and will be analyzed by the teachers. A process will be carried out in which the teachers will act as real executive producers of the project: personalized tutorials will be carried out by producers to comment on those errors and successes detected. They will also be discussed together to improve them in the face of the practice of the Final Program, emphasizing staging and realization.

Deliverable and links to the evaluation

The prepared audiovisual and textual materials (script, scale, etc.) will be evaluated. Also the pieces of final rehearsals recorded in the sessions or contributed with external edition by the producer. Finally, the ability to convey a staging and a concrete realization will be taken into account.

The activity of its four sessions, as a whole, represents 10% of the final grade.

Support Material:

- Television set equipment (set cameras, wireless microphone, intercom equipment, set lighting).

- Television control equipment (Tricaster production station, VTR, computer graphics).

- Additional television control equipment (Intercom equipment, set and control lighting table, sound table and Camera Control Unit).

- VTR material, videography and sound provided by the producers.

- Equipment materials provided by each producer evaluated.

- Other supports for possible audiovisual productions outside the laboratory.

Specific objectives:

At the end of the activity the students must be able to:

  • Demonstrate the ability to carry out and rigorously produce a television project conceived and developed by the own teams of students on set and television control.
  • Demonstrate teamwork skills with other work teams (set and auxiliary equipment / producer and control and production team / producer).
  • Test the staging, presentation and television production skills of student teams.
  • Test the knowledge acquired in theory in class and in previous practice activities.
  • Consolidate the evaluation project of the own television project, which will lead to the final practice (Final Program).
  • Consolidate already in specific roles and during 4 practice sessions the individual capacities of the students to put them at the service of the future final project (Final Program).
  • Learn the actual television production process (rehearsal, pilot production, review with executive TV producers, final improvement).

 

Activity 4: Final program (25% of the final grade)

Practice sessions 17 and 18

The practical activities will be carried out in the television laboratories (set and control), and will also involve work outside school hours (autonomous learning).

Evaluable group activity.

Relationship with the syllabus: Contents 1, 2, 3 and 4

Related skills: E5, E6, E8, E18, G4, T2

Related learning outcomes: RA1, RA2, RA3, RA4, RA6, RA7, RA8, RA9, RA10, RA11, RAC1

Description:

It is the third and last activity of the three linked to the final practical project or also called Final Program. Students will prepare this activity with the producer of which they are part.

It is the final presentation of the Program conceived and elaborated in process, and will have to produce of integral form and with all the foreseen contents. The activity must represent a careful, finalist and excellence evolution of the previous general rehearsal, linked to the premises of the teacher who will have acted as executive producer.

The producers will carry out the Final Program, with a minimum overall duration of fifteen minutes.

The essential coordination between the figures of the program director, the program director, the program producer and the program councilor will be taken for granted and understood.

The best final programs may be proposed in the coordination of GMA events for dissemination.

Deliverable and links to the evaluation

Both the final pieces recorded in sessions 17 and 18, as well as the prepared audiovisual and textual materials (script, timeline, etc.) will be evaluated. Finally, the ability to convey a staging and a concrete realization will be taken into account.

Support Material:

- Television set equipment (set cameras, wireless microphone, intercom equipment, set lighting).

- Television control equipment (Tricaster production station, VTR, computer graphics).

- Additional television control equipment (Intercom equipment, set and control lighting table, sound table and Camera Control Unit).

- VTR material, videography and sound provided by the producers.

- Equipment materials provided by each producer evaluated.

- Other supports for possible audiovisual productions outside the laboratory.

Specific objectives:

At the end of the activity the students must be able to:

  • Demonstrate the ability to carry out and produce in an excellent way a television program conceived and developed by the own teams of students in the set and the television control.
  • Demonstrate teamwork skills with other work teams (set and auxiliary equipment / producer and control and production team / producer).
  • Conclude the project of practical evaluation of your television project.
  • Test the staging, presentation and television production skills of student teams.
  • Learn the actual television production process (rehearsal, pilot production, review with executive television producers, final improvement in final practice).
  • Demonstrate creativity, innovation, originality and new perspectives on television language.

 

 

Theoretical activity (30% final grade)

Activity 5: Individual theoretical exam (30% of the final grade)

Relationship with the syllabus: All contents

Related skills: G2, G4

Related learning outcomes: RA5, RA9, RA11, RA12, RA13, RA14, RAC1

General description:

Theory activity. Individual work.

At the end of the course there is a theoretical exam in which the knowledge of all the contents treated during the subject is evaluated.

Students have 2 hours to take the test.

Support Material:

Statement of the test

Deliverable and links to the evaluation:

Exam solved.

The grade is individual and corresponds to 30% of the final grade of the subject.

Specific objectives:

At the end of the activity students must be able to critically apply the knowledge acquired in the course of the subject.

 

Project Activities (15% final grade)

Activity 6: Production dossier of the television project (15% of the final grade)

Relationship with the syllabus: All contents

Related skills: E5, E18, G2, T2

Related learning outcomes: RA1, RA5, RA7, RA8, RA9, RA11, RA12, RA13, RA14, RAC1

General description:

Theory activity. Group work.

Students must present, in groups, a production dossier of the television project they have prepared during the course (Activity 6). The guidelines of the dossier will be provided at the beginning of the course and will be elaborated together with the teachers of the subject in tutorials and open seminars.

Support Material:

Computer available in the classroom

Presentation support (power point or similar)

Deliverable and links to the evaluation:

Dossier printed in double-sided ring color.

The grade related to the activity corresponds to 15% of the final grade of the subject.

Specific objectives:

At the end of the activity the student must be able to:

Present a written, designed and conceptualized project specializing in contemporary television projects.

Apply practically the knowledge acquired in the course of the subject.

Critically apply the knowledge acquired in the course of the subject.

 

Rules for carrying out the activities

For each activity, the teaching staff will report on the particular rules and conditions that govern it, including the deadlines and means of delivery.

The individual activities presuppose the commitment of the students to carry them out individually. All activities in which the student does not fulfill this commitment will be considered suspended.

Likewise, the activities that must be carried out in groups presuppose the commitment on the part of the students that make it up to carry them out within the group. All activities in which the group has not respected this commitment will be considered suspended. The responsibility for the results of the work lies with the group, and not with the individuals who make it up.

The activities related to the theoretical sessions of the subject will be presented in theory class, although they must have been carried out by means of autonomous work of the students outside the class hours.

The activities related to the practical sessions of the subject will be carried out in the laboratories, although they also include autonomous work of the students outside the class hours.

In all the works will have to identify clearly the relative data to the asignatura as well as to the specific activity and the / s author / s (in alphabetical order).

Both the wording and the presentation will take into account both the content and the form, including the spelling. Spelling, syntactic and lexical errors will be penalized according to the criteria indicated in each activity. Jobs that do not meet minimum requirements at the formal level will not be evaluated, so they will be scored with zero points.

Any undelivered activity will be scored with zero points.

Any activity where copying and / or plagiarism is detected will be scored with zero points.

Any activity that does not meet the requirements specified in the rules will be scored with zero points.

Evaluation system


The evaluation of the subject is divided into Practical Activities, Theoretical Exam i Project Activities. For continuous assessment it is necessary to carry out all the activities detailed in this teaching guide during the course.

 

The continuous evaluation of the Practical Activities (55% of the final grade of the subject) is done through four blocks of activities:

Activity 1: Initial processes, Seminar and Tests (10% of the final grade)

Activity 2: Intensive long-term essays (10% of the final grade)

Activity 3: General rehearsals (10% of the final grade)

Activity 4: Final program (25% of the final grade)

It is necessary to be in the laboratories on time (set and control) at the start of the activities. Repeated lack of punctuality will not be allowed. You must pass the internship to enjoy the continuous assessment and pass the course. Attendance of at least 80% of the internship sessions is required to be able to enjoy the continuous assessment. A maximum of two justified absences will be accepted.

 

El theoretical content (45% of the final grade) is assessed through the following individual assessment activity:

Activity 5: Theoretical exam individual (30% of the final grade)

You must obtain a minimum of 4 in the exam to be able to include the activity in the overall evaluation of the subject.

In addition, the knowledge acquired during the course will be assessed through the following Project Activities:

Activity 6: Production dossier of the television project (15% of the final grade)

 

In the recovery exam you will be able to recover theTheoretical Exam and the Project Activities.

During the course there will be the possibility of proposing Complementary Activities the result of which will be taken into account for the final grade, as long as the subject has been passed.

REFERENCES


Basic

Casetti, Francesco & Odin, Roger. (1990). From paleo- to neo-television. Communications, 51, 9-26.

Fernández, Federico & Martínez, José. (1999). Basic manual of language and audiovisual narrative. Barcelona: Paidós Comunicación.

Millerson, Gerald. (2009). Realization and production on television. Madrid: IORTV.

Tubella, Imma, Tabernero, Carlos, & Dwyer, Vincent. (2008). Internet and television: the war of the screens. Barcelona: Ariel.

Violan, Enrique. (2009). How to make a program for television: the development of the project, from the idea to the broadcast. Barcelona: Editions of the University of Barcelona.

Anderson, CW, J. Bell, Emily., & Shirky, Clay. (2012). Post-Industrial Journalism: Adapting to the Present. New York: Columbia Journalism School/Tow Center for Digital Journalism.

Lamelo, Carlos. (2016). Social television and transmedia. New paradigms of television production and consumption. Barcelona: Editorial UOC.

Tapscott, Don & Williams, Anthony D. (2007). Wikinomics: the new economy of intelligent crowds. Barcelona: Paidós.

Strangelove, Michael. (2010). Watching YouTube: Extraordinary videos by ordinary people. Toronto: University of Toronto Press.

Complementary

Castells, Manuel. (2009). Communication and power. Madrid: Alianza Editorial.

Gómez Díaz, Xiana. (2012). Musical content in cultural television programming. An analysis of the representation of gender in BBC, PBS and RTVE. (Doctoral thesis. Autonomous University of Barcelona, ​​Catalonia).

Neira, Elena (2018). This is how Netflix turns a series into a global phenomenon: the Elite case. Audiovisual innovation.

Osterwalder, Alexander and Pigneur, Yves. (2011). Generation of business models. Bilbao: Deusto Publishing.

Tresserras, Manuel. (2005). The city of risk. Barcelona: Tripodos.

Lipovetsky, Giles, Serroy, Jean & Moya, Antonio-Prometeo. (2009). The global screen: Media culture and cinema in the hypermodern era. Anagram Barcelona.

Paloma, David, Puigròs, Maria Antònia & Torrent, Anna Maria. (2009). Phonetic guide for local television stations. Sant Cugat del Vallès: Autonomous University of Barcelona, ​​Publications Service.

Viñuela, Eduardo. (2008). The video clip in Spain (1980 1995). Commercial promotion, audiovisual market and synesthesia. (Doctoral thesis. University of Oviedo, Asturias).

Rodríguez Pastoriza, Francisco. (2003). Culture and television. A relationship of conflict. Barcelona: Gedisa Editorial.