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Demostrar capacitat per comunicar de manera fluida en llengua espanyola, catalana i anglesa de forma oral i escrita en l'entorn de la logística i els negocis marítims
Interpret the economic, financial and accounting status of a company or business unit to take appropriate measures in its management
Identify the basic economic concepts, as well as the microeconomic and macroeconomic functioning of the markets
The subject of Introduction to Business Management is a first contact with the world of business management and studies the role of the company and entrepreneurs in society.
It allows to understand the main economic and social indicators to evaluate the operation of the company, to then focus on the basic principles of business management: management, organization, planning and control.
The classroom (physical or virtual) is a safe space, free of sexist, racist, homophobic, transphobic and discriminatory attitudes, either towards students or teachers. We trust that together we can create a safe space where we can make mistakes and learn without having to suffer the prejudices of others.
MD1. Master class: Expository class sessions based on the teacher's explanation attended by all students enrolled in the subject.
MD4. Video capsules: Resource in video format, which includes contents or demonstrations of the thematic axes of the subjects. These capsules are integrated into the structure of the subject and serve students to review as many times as necessary the ideas or proposals that the teacher needs to highlight in their classes.
MD5. Seminars: Face-to-face format in small work groups (between 14 and 40). These are sessions linked to the face-to-face sessions of the subject that allow to offer a practical perspective of the subject and in which the participation of the student is key.
MD7. Case study: Dynamics that starts from the study of a case, which serves to contextualize the student in a specific situation, the teacher can propose different activities, both individually and in groups, among their students.
MD9. Solving exercises and problems: Non-contact activity dedicated to the resolution of practical exercises based on the data provided by the teacher.
Topic 1: The company and its administration
1.1. Concept of business and administration
1.2. Types of companies
1.3. Current challenges for business administration
1.4. Economic assessment of the operation of the company
1.4.3. The deadlock
Topic 2: Business planning
2.1. The forecast and the analysis of the environment
2.2. Concept of planning: Different levels of planning
2.3. Types of plans
2.3.1. Permanent plans
2.3.2. Temporary plans
Topic 3: Control in the company
3.1. Information systems for control
3.2. The control process
3.2.1. Critical variables and management indicators
3.2.2. The record of results
3.3.3. The analysis of deviations
3.3.4. Corrective actions
Topic 4: The organization of the company
4.1. Definition and design of the organizational structure
4.2 The parts of the organization
4.3. The organizational chart: horizontal and vertical design
4.4. Coordination mechanisms
Topic 5: The management of the company
5.1. Principles, functions and reality of managerial work
5.2. Variables that condition the direction function
5.2.1. The motivation of workers
5.2.2. Leadership styles
Item 6. Brief summary of new trends in management and organization
The following training activities will be carried out:
1. Team work
3. Theoretical sessions
4. Personal study
The final mark of the subject will be conformed by the weighting of marks of different activities of continuous evaluation, which will be raised during the course, plus the final exam:
CONTINUOUS EVALUATION (60% of the grade)
There will be 4 practical cases, each of which will have a weight of 5%, which will involve the following team activities:
This work will involve carrying out a series of team activities that will be detailed during the subject.
FINAL EXAM (40% of the mark)
The final exam will consist of different theoretical and practical questions. A minimum score of 5 points out of 10 must be obtained in the final exam: this exam will consist of different assessment parts and a minimum score of 4 must be obtained in each of these parts and that the average mark of the marks of the different parts is at least 5 points.
ROBBINS, SP and COULTER, MC (2014): Administration. Ed. Pearson. Mexico. 12th edition
GIL ESTALLO, MA, GINER DE LA FUENTE, F (2013), How to create and run a company. Madrid. Ed. Esic. 9th edition.
Chip Conley (2017). PEAK: How Great Companies Get Their Mojo from Maslow Revised and Updated. 2nd Edition. New York: John Wiley & Sons Inc