TecnoCampus Foundation
eCampus
University Business
eCampus

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General information

Subject type: Optional

Coordinator: Judith Turrión Prats

Trimester: First term

Credits: 5

Teaching staff: 

Jesus Ezequiel Martínez Marín
Rosana Salama Benazar 

Teaching languages

  • Spanish
  • English

This subject is done in virtual format (online). Class material can be in Spanish or en english

Skills

Basic skills

  • B1_Students have demonstrated and understood knowledge in a field of study that is based on general secondary education, and is usually found at a level that, while supported by advanced textbooks, also includes some aspects involving knowledge from the forefront of their field of study

     

  • B3_Students have the ability to gather and interpret relevant data (usually within their area of ​​study), to make judgments that include reflection on relevant social, scientific or ethical issues

     

Specific skills

  • E3_Analyze the main tourist political-administrative structures and interpret the legal framework that regulates tourist activities

  • E6_Evaluate tourism potential and the prospective analysis of its exploitation through innovative management models

  • E11_Manage territorial tourist spaces in accordance with sustainability principles

General competencies

  • G2_Be able to generate ideas and solve problems, both individually and collectively

Transversal competences

  • T1_Communicate properly orally and in writing in the two official languages ​​of Catalonia

  • T2_Show willingness to learn about new cultures, experiment with new methodologies and encourage international exchange

     

  • T4_Show entrepreneurial leadership and leadership skills that build personal confidence and reduce fear of risk

     

  • T5_Domain the computer tools and their main applications for the ordinary academic and professional activity

  • T3. Formulate critical and well-argued reasoning, using precise terminology, specialized resources and documentation that supports these arguments.

  • T6.Develop tasks autonomously with a correct organization and timing of academic work

  • T7_ Develop the ability to assess inequalities due to sex and gender to design solutions.

Description

This subject will deal with the point of view of its importance to tourism and the relationship with the city. The importance of the correct direction and management of marinas as not only tourist but also socio-economic capital of port cities

"The classroom (physical or virtual) is a safe space, free of sexist, racist, homophobic, transphobic and discriminatory attitudes, either towards the students or towards the teachers. We trust that together we can create a space safe where we can make mistakes and learn without having to suffer prejudice from others."

Learning outcomes

Know the business management of marinas

Understand the business structure of a port with these characteristics.

Analyze existing business flows in marinas

Know the value generation activities and related activities specific to the life of a port

Working methodology

  1. Theoretical sessions
  2. Conferences transmitted online / streaming
  3. Presentations: multimedia formats to support classes
  4. Guided learning
  5. Discussions and forums: Online conversations. the debates have a start and end date and are facilitated by the teacher. The participation, the content of the contributions and the correct observation of the rules of use will be taken into account for the evaluation 
  6. Case study: Dynamics that start from the study of a case. The goal is to contextualize the student in a specific situation. The teacher can propose different activities, both individually and in groups, among the students
  7. Solving exercises: Non-presence activity dedicated to solving practical exercises based on the data provided by the teacher.
  8. Critical reading of articles: Students start from a working hypothesis that they will develop, following the phases of the research methodology, among which is the critical reading of articles

 

Contents

Tourist activity in marinas and nautical resorts: Current situation and future prospects.

Structure of the nautical and sports tourism market. Agents of the touristic and nautical-sports environment

Planning and management of marinas as a business activity

Design and execution of economic and financial feasibility studies for new implementation projects

Sports Port Management Models

Marketing and its adaptation to marinas and nautical stations as a product

 

 

 

 

Learning activities

During the course, students will carry out practical continuous assessment activities that will allow them to deepen their knowledge.

Most of the activities will be based on the analysis of real cases through the handling of data with academic criteria (scientific articles, topical articles and analysis). The depth of the analysis will be a value that must be taken into account during the evaluation.

 

Evaluation system

The final grade will be the weighting of the grades of the activities carried out throughout the term.

To pass the subject, the final grade must be greater than or equal to 5 points out of 10

The evaluation will take into account the following aspects with the ratings indicated:

Virtual assessment practical exercises and compulsory forums: Total 3 (three) points.

An exam/partial work: 3 (three) points.

A final exam where the students' understanding of the subject content will be assessed: 4 (four) points

Important: The grade of the final exam must be greater than or equal to 5 (five) points out of 10 (ten) to be able to average the rest of the grade.
You can only make up the final exam. Students who do not take the final exam are not entitled to the make-up exam

REFERENCES

Basic

Capeta, S. The Nautical Charter. All about boat rentals, Editorial Juventud, SA, 2007

The Marina - Sustainable Solutions For A Profitable Business. ISBN-13: 978-1304620385, Ed. Lulu; 2014

Marine pollution in the nautical seaports in Croatia by the effluent of tourists. Journal Of European Transport. (2017)

https://www.academia.edu/35629015/Marine_pollution_in_the_nautical_seaports_in_Croatia_by_the_effluent_of_tourists_pdf 

Martínez Marín, Jesús. (2021) Fundamentals of Logistics and Port Operations. JMM Editions. ISBN13-978-8409278633 Available via: http://n9.cl/xnvdo

Visions for Global Tourism Industry - Creating and Sustaining Competitive Strategies (2012). Ed. Intech, Croatia. ISBN 978-953-51-0520-6

Martin Osante, Jose Manuel. 2019. Recreational navigation and marinas: new challenges to their legal regime. ISBN: 9788491237341. Publisher: Marcial Pons. Legal and Social Editions. Madrid Spain Pages: 214

Complementary

Catalan Association of Sports Ports

https://www.acpet.es/es/

Sports ports with more berths: Empuriabrava (Girona) 5000 the largest in Spain

https://www.nauticadigital.com/marina/puertos-deportivos-con-mas-atraques-empuriabrava-girona-5000-el-mayor-de-espana/

Ports of the Generalitat

https://ports.gencat.cat/es/