General information


Subject type: Mandatory

Coordinator: Alex Araujo Batlle

Trimester: Second term

Credits: 4

Teaching staff: 

Jesus Ezequiel Martínez Marín

Teaching languages


Classes are in Spanish, the class material varies between English and Spanish given the terminology of the Transport.

Skills


Basic skills
  • CB3. That students have the ability to gather and interpret relevant data (usually within their area of ​​study) to make judgments that include reflection on relevant social, scientific, or ethical issues.

  • CB4. That students can convey information, ideas, problems and solutions to both specialized and non-specialized audiences.

  • CB5. That students have developed those learning skills necessary to undertake further studies with a high degree of autonomy.

Specific skills
  • CE1. Interpret basic economic concepts and economic reasoning, as well as microeconomic and macroeconomic functioning.

  • CE2. Define company policy in international environments and instill a global and international dimension in business.

  • CE3. Analyze and evaluate the financial statements, evaluate the economic performance and prepare financial reports.

  • CE4. Evaluate and define the personnel policies of a company or business organization, select work teams, define profiles and establish staffing needs.

  • CE5. Analyze business contexts, identify markets and customers, and establish marketing strategies through the use of advanced and innovative techniques.

  • CE6. Interpret legal regulations and institutional organization and manage business information.

  • CE7. Develop projects and proposals for innovative companies.

  • CE8. Organize the productive operations of the company.

  • CE9. Use mathematical tools and advanced statistical tools for decision making.

  • CE10. Recognize and understand the mechanisms of innovation and entrepreneurship and develop a business idea.

  • CE11. Analyze and evaluate the scientific-technological and economic environment, to look for innovative opportunities and establish necessary processes to adapt the organization.

  • CE12. Generate strategic skills considering the environment as a project.

  • CE13. Create connections between people, collaborators, and companies by connecting people who under normal circumstances would not match.

  • CE14. Identify emerging sectors and business innovation strategies.

  • CE15. Gather and interpret data to make judgments that include reflection on relevant business issues.

  • CE16. Communicate properly orally and in writing in at least one third foreign language.

  • CE1. Interpret the principles of tourism in terms of its spatial, social, cultural, political, labor and economic dimension and identify the types of tourist spaces and destinations and the main tourist agents that operate in them, both public and private.

  • CE2. Analyze the impacts generated by tourism in its economic, social and environmental aspects and provide innovative solutions.

  • CE3. Analyze the main political-administrative structures of tourism and interpret the legal framework that regulates tourism activities.

  • CE4. Turn an "empirical" problem into a research project and draw conclusions.

  • CE5. Apply a strong customer service orientation and handle communication techniques.

  • CE6. Evaluate the tourism potential and the prospective analysis of its exploitation through innovative management models.

  • CE7. Analyze, synthesize and critically summarize the economic-patrimonial information of the tourist organizations.

  • CE8. Direct different types of tourism entities defining objectives, strategies, commercial policies and managing financial resources.

  • CE9. Work in different cultural media, providing solutions to the different problems that arise.

  • CE10. Gather and interpret significant data to make judgments that include a reflection on relevant business issues and be able to prepare a document that allows the transmission of information or an innovative business proposal in the field of tourism.

  • CE11. Manage tourist tourist areas in accordance with the principles of sustainability.

  • CE12. Master the operating procedures of accommodation, catering and tourism intermediation companies.

  • CE13. Interpret the strategy, objectives and public instruments of tourism planning.

  • CE14. Recognize and apply information and communication technologies (ICT) in the different areas of the tourism sector.

  • CE15. Interpret a public plan in the field of tourism and the opportunities that arise for the private sector.

  • CE16. Plan and manage the human resources of tourism organizations.

  • CE17. Recognize details of the operation of destinations, tourist structures and their business sectors worldwide.

  • CE18. Understand the characteristics of cultural heritage management and be able to develop innovative initiatives for its enhancement as a tourist attraction.

  • CE20. Communicate properly orally and in writing in at least one foreign language.

General competencies
  • CG1. Be able to work in a team, actively participate in tasks and negotiate in the face of dissenting opinions until reaching consensus positions, thus acquiring the ability to learn together with other team members and create new knowledge.

  • CG2. Be able to innovate by developing an open attitude towards change and be willing to re-evaluate old mental models that limit thinking.

  • CG3. Integrate the values ​​of social justice, equality between men and women, equal opportunities for all and especially for people with disabilities, so that the studies of Business Administration and Innovation Management contribute to to train citizens for a just, democratic society based on a culture of dialogue and peace.

  • CG1. Be able to work in a team, actively participate in tasks and negotiate in the face of dissenting opinions until reaching consensus positions, thus acquiring the ability to learn together with other team members and create new knowledge.

Transversal competences
  • CT1. Communicate properly orally and in writing in the two official languages ​​of Catalonia.

  • CT2. Show willingness to learn about new cultures, experiment with new methodologies and encourage international exchange.

  • CT3. Show willingness to learn about new cultures, experiment with new methodologies and encourage international exchange.

  • CT4. Master computer tools and their main applications for ordinary academic and professional activity.

  • CT5. Develop tasks applying the acquired knowledge with flexibility and creativity and adapting them to new contexts and situations.

Description


  • General and theoretical study of the interrelationship that exists between transport and tourism: the evolution of the different types of transport and the transport policies themselves in the EU and the rest of the world.
  •  Analysis of the impact of transport policies versus tourist destinations

NOTE: This subject has methodological and digital resources to make possible its continuity in non-contact mode in case it is necessary for reasons related to the Covid-19. In this way, the achievement of the same knowledge and skills that are specified in this teaching plan will be ensured. The Tecnocampus will make available to teachers and students the digital tools needed to carry out the course, as well as guides and recommendations that facilitate adaptation to the non-contact mode.

The classroom (physical or virtual) is a safe space, free of sexist, racist, homophobic, transphobic and discriminatory attitudes, either towards students or teachers. We trust that together we can create a safe space where we can make mistakes and learn without having to suffer the prejudices of others.

Learning outcomes


Apply models of spatial interaction, distinguishing correlations between modes, networks and transport flows and their role in the development of tourism

Working methodology


Theoretical classes will be combined with the practical application of the competencies that are being achieved.

It will also include the analysis of various texts and news related to the field of transport from a triple perspective: investments, technological innovations and the problems presented by the infrastructures.

Contents


Item 1. Factors of choice of a means of transport

Real travel time, price, comfort, autonomy, security (of the companies themselves and planes, in the face of terrorist attacks, can a plane disappear without a trace ?, usefulness of black boxes), geographical boundaries, environmental impact. Analysis of the weaknesses and strengths of the different means of transport

Subject 2. Economic and social return of the infrastructures of transport

High-speed train, air transport and road transport are analyzed. Intermodality of transport. Urban Corridors. Notions of Transport Safety.

Item 3. Railway

Analysis of the problems of the infrastructures and the road network. Technological innovations (high speed and levitating magnetic trains). Liberalization process and free competition. Competition with air transport. Tourist trains

Item 4. Water transport

Motorways of the sea. Infrastructure analysis. Technological innovations. Competences with other means of transport. Cruises (Barcelona base port)

Item 5. Road transport

Analysis of the coach and automotive sector. Saturation of the Pyrenees. Technological innovations (vehicle and tunnel safety, amphibious buses, autonomous vehicles). Sustainable mobility (alternative fuels)

Item 6. Commercial aviation

International organizations (IATA, ICAO) and their agreements or conventions (Warsaw, Chicago, Montreal, freedoms of the air). Airplanes (Subsonic and supersonic). Alternative fuels. Processes of liberalization and business concentration (the case of Iberia). The phenomenon of Low Cost

Item 7. Air infrastructures

Characteristics of airports. Mainport, hub and feeder airports. Slot management. Air control. Management and profitability of airports (the AENA case). Main Spanish airports of public management (AENA) and private. Collapse of airports. Analysis of the world's most innovative airports

Item 8. Transport networks and flows. Types of networks, the phenomenon of connectivity and network indicators

Subject 9.- The market of the tourist transport. Analysis of the supply and demand economy

Subject 10.- Externalities of the tourist transport I. The congestion. The role of tourism in the congestion of different forms of traffic

Subject 11.- Externalities of the tourist transport II. Environmental effects. The contribution of tourist transport to climate change and emission mitigation policies

Learning activities


The analysis of various texts and news in the field of transport from a triple perspective: the investments, innovations and infrastructure problems that arise.

Preparation of topics to discuss in class

Preparation of group sessions

Evaluation system


30% Exercises, practices and work. Not recoverable

30% Partial evaluation. Not recoverable

40% Final exam

To pass the course it is necessary to obtain at least a 5 in the final test

Recovery: In case the subject is suspended, only the final test can be recovered. To access the recovery the student must have taken the final test. In case of going to recovery and pass, the maximum note of the asignatura will be of 5.

REFERENCES


Basic

MONTORI, ESCRIBANO, MARTINEZ (2015, 1st edition). “Manual del Transporte Marítimo”, Editorial Marge Books, Barcelona. 

Strategies for Tourism Industry - Micro and Macro Perspectives (2012) Ed. Intech, Croatia. ISBN 978-953-51-0566-4

BLASCO, Albert (2014). Tourist transport, infrastructure management and innovations. Ed Synthesis. Madrid

TOVAR DE LA FE, B and RENDERIO MARTÍN-cejars. Tourism and transport. Ed University Las Palmas de Gran Canaria.

Visions for Global Tourism Industry - Creating and Sustaining Competitive Strategies (2012). Ed. Intech, Croatia. ISBN 978-953-51-0520-6

García Isa, Isabel Management of tourist transport companies. ISBN: 9788499589961, 308 Pages, EDITORIAL SÍNTESIS, SA Madrid, 2013

Maritime Transport Manual. (Montori, Martínez, Escribano), Editorial Marge Books https://www.amazon.es/dp/8415340311

Martínez Marín, Jesus. (2021) Fundamentals of Logistics and Port Operations. JMM editions. ISBN13-978-8409278633 (Available via https://n9.cl/xnvdo )

Martínez, Montori, Badell (2021) Maritime Transport of Dangerous Goods. Publishers JMM ISBN13979-8749391299. Available via: https:// n9.cl/42dew

Complementary

BEL, Germà (2010). Spain capital Paris. Ed Destiny. Madrid

PAGE, Stephen (2009). Transport and Tourism: Global Perspective. Pearson, Prentice Hall. 3rd ED. United Kingdom.